BEDA (The Bureau of European Design Associations) and its members, including the Cité du design which holds the vice-presidency, actively participate in the initiative launched by Ursula von der Leyen, President of the European Commission for a New European Bauhaus. The five members of BEDA in France - AFD, APCI, Cité du design, DESIGNERS+ and lille-design - work together to promote this initiative at the national level in order to encourage players in the French design ecosystem to submit projects.
The New European Bauhaus will be a driving force in the realization of the European Green Deal and the Recovery Plan, with the objective of a climate-neutral Europe by 2050, attractive and human-centred. It is a movement based on sustainability, inclusion and aesthetics, led by multidisciplinary teams, involving designers, architects, artists, engineers and students.
The New European Bauhaus is a creative and interdisciplinary movement in the making
• It’s a platform for experimentation and connection, fostering collaboration across thinkers and doers who want to design our future ways of living together.
• It’s a bridge between the world of science and technology and the world of art and culture.
• It’s an invitation to change perspective and to look at our green and digital challenges as opportunities to transform our lives for the better.
• It’s a fresh approach to finding innovative solutions to complex societal problems together through co-creation. The initiative aims to shape our thinking, behaviours, and markets around new ways of living and building, including by influencing public procurement.
The New European Bauhaus will:
• Bring citizens, experts, businesses, and Institutions together and facilitate conversations about making tomorrow’s living spaces more affordable and accessible.
• Mobilise designers, architects, engineers, scientists, students, and creative minds across disciplines to reimagine sustainable living in Europe and beyond.
• Strive to improve the quality of our living experience. It will highlight the value of simplicity, functionality, and circularity of materials without compromising the need for comfort and attractiveness in our daily lives.
• Provide financial support to innovative ideas and products through ad-hoc calls for proposals and through coordinated programs included in the Multi-Annual Financial Framework.
The project will run for 5 years and comprises three phases:
1.Design —till summer 2021, to explore ideas and co-design across disciplines with stakeholders and citizens
2.Deliver —from the second half of 2021, initiating five experimental and thematic New European Bauhaus projects in different EU Member States.
3.Diffuse —from 2023, disseminating and spreading outcomes of experimental phase in Europe and beyond.
A website dedicated to the New European Bauhaus was launched in January 2021 to collect the different projects. Based on these projects the roadmap will be written in three categories: existing projects, future projects and challenges. For the first category (existing projects), prizes of 30,000 euros will be awarded to the winners.
To take part in the definition of the New European Bauhaus, submit your projects here.